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Multigenerational Travel Is Having A Moment

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Grandparents, parents, and children traveling together is a big trend, post pandemic.  Sharing a vacation property, cruise or even exploring “the old country” together is increasingly popular as families prioritize time together to create lasting memories. Ever busier, families see shared getaways as rare opportunities of uninterrupted time where loved ones of all ages bond, learn from one another, and enjoy quality time in inspiring settings.  

When Henk Witte’s family initially traveled together, immigrating from the Netherlands in 1956, he could not have foreseen the huge number of family trips his company would launch. After founding Witte Travel & Tours in 1975, he began connecting families back to their roots via charter flights to the Netherlands. As our business has grown, countless other families have experienced the world together.  

Why? Families know that one of the biggest benefits of traveling together is strengthened connection. When plucked from the pattern of everyday life, soaking in new sights, sounds, smells and experiences together, the shared experience expands and connects all ages in new ways. Families discover new things in common. A grandmother and granddaughter discover a mutual appreciation for the salty black licorice of the Netherlands, while the rest of the family grimaces “no, thank you”. Two engineering-minded travel companions dive into the details of Da Vinci flying machine exhibit, noodling potential improvements to the model, despite their 68 year age difference. Three generations may separate a great-grandparent and the latest addition to the family, but their shared love of a certain mouse…timeless! 

Finding these connections begins with understanding each family, tailoring destinations and activities to varied interests and energy levels. Cruises are popular, offering something for everyone—kids’ clubs, spa treatments, excursions, and family-friendly dining options. All-inclusive resorts, especially those with villas or suites, provide a relaxed setting for shared downtime. National Parks blend nature, education, and adventure. For families who want something more immersive, a villa stay in Tuscany or a cultural tour of Japan can be enriching and unforgettable. A trip to explore ancestral roots makes history come alive.  

The rewards are great. The planning can be complex. Coordinating schedules, managing expectations, and accommodating key needs requires thoughtful planning. A professional travel advisor can be priceless. A travel advisor takes the stress out of organizing by handling logistics, sourcing destinations with suitable accommodations, and offering recommendations specifically for your family’s interests and preferences. Your travel advisor also accesses exclusive experiences and perks that can elevate your trip—think private tours, cooking classes, room upgrades, and group discounts. 

Most importantly, a travel advisor ensures that your vacation is seamless from start to finish, leaving you free to focus on what matters most: enjoying time with the people you love. Multigenerational travel is more than just a vacation—it’s a shared story.   

Ready to have your moment?

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