Anne DiVitto owns Word Out Influence, a hyper-local influencer marketing agency based in Grand Rapids, Michigan. With over 20 years of experience in technology and over a decade digital marketing, Anne built WOI on a simple belief: the right local voice, talking to the right community, can do more for a brand than any national campaign.
Word Out Influence manages a vetted network of 250+ West Michigan creators, (over 300 across Michigan and other states) connecting brands with creators based on fit — not just follower count — and handling everything from brief development to campaign reporting. Anne represents brands, not creators, and every campaign is built to make sure the attention you borrow actually lands somewhere useful.
A lifelong West Michigan community member, Anne is a collaborator at heart who genuinely believes that when local businesses are more visible, the whole community wins.